Mounted above the main reception of the new ING headquarters in Amsterdam, a large wayfinding element appears to be floating in mid-air. With a big gesture, it welcomes visitors to the building, providing directions to the main destinations within the building. As an object, it doubles in function as a landmark to return to.

In my role as a designer at Mijksenaar, I was responsible for the concept, the functional design of the element and the graphic design.